How To Promote Digital Products Through Affiliate Marketing

Do you want to promote digital products through affiliate marketing but don't know how?

I started affiliate marketing in 2014, selling T-shirts online using Facebook ads.

I wasted a lot of money on ad spend because I was a weak marketer and I didn't know the fundamentals of affiliate marketing.

But slowly, I invested in myself for a few courses and mentorship to learn affiliate business.

My mentor asked me to promote digital products instead of physical products because of the high commissions, instant delivery, and scalability.

When I changed my method from promoting physical products to digital products, my life changed. I started to generate leads and sell from time to time.

In this article, I show you step-by-step how to promote digital products through affiliate marketing.

Choosing a profitable niche is the first step in the affiliate marketing business because it determines the profit and loss of your business from day one.

Here are 5 examples of markets and related niches:

1. Health is a market, but skin care for women is a niche.

2. Digital marketing is a market, but email marketing for e-commerce is a niche.

3. Finance is a market, but stock investing is a niche.

4. Technology is a market, but the laptop segment is a niche market.

5. Fashion is a market, but clothing for women is a niche.

Make sure to choose a niche according to your passion, skills and market demand to promote your digital products online.

If you need a step-by-step guide on how to find a profitable niche for promoting digital products online, read my article here.

What is an affiliate network?

It's a marketplace that provides you with high-converting digital products to choose from and promote as an affiliate.

My favorite affiliate marketplace is Clickbank, because it's the leading affiliate marketing network for digital products.

Moreover, Clickbank pays the highest affiliate commission among other affiliate networks, and it's also beginner-friendly, so everyone can join Clickbank from around the world.

Digitstore24 is another good affiliate marketplace.

In fact, it's a European-based affiliate network that provides you with different digital products for various niches.

There's no restriction to joining Digistore24; just use your username and email address to sign up in a few seconds.

What is a medium?

It's a digital platform that allows you to create content and promote your digital products as an affiliate.

Here are 4 samples of digital media platforms.

1. Blog

2. Email Marketing

3. YouTube

5. Social Media (Facebook, Instagram, X, TikTok)

Choose your favorite platform according to your passion, skills, and expertise to create good content and promote your digital affiliate products.

Each platform has its own advantages and disadvantages.

My personal favorite medium is blogging, because once you create a certain number of good blog posts, you will get free traffic for years without having to create articles daily.

In contrast, social media sites such as Facebook and Instagram require a lot of effort. You should create content on these platforms on a daily basis to grow your page.

Once you choose a medium, now it's time to create valuable contents around your niche.

There are two types of contents:

1. Informational Content

2. Promotional Content

First, informational content teaches people fact-based information about your niche, and this type of content builds credibility and trust.

For example, if your niche is "skin care for women," you can publish good content on your YouTube channel on how to improve skin conditions.

Women who want better skin will find your content on YouTube, and once they discover your good informational contents, they will subscribe to your YouTube channel.

Secondly, promotional content is when you introduce a digital affiliate product on your platform. It can be an e-book, a course, a membership, etc.

The best way to find trending topics for your YouTube channel is to do step-by-step market research on YouTube itself.

For example, just go to the YouTube search bar and type a specific keyword related to your niche to see the number of videos with the most views.

If you found at least 10–15 videos that got 50,000 views or more for each in the last 3 or 4 months, in fact, that's a good topic to create content for.

For better understanding, see the example below.

You can find top content ideas for your blog by using keyword research tools like ubbersuggest and or semrush and natural, step-by-step market research on Google.

I found that keyword research tools don't show the exact search volume for a specific keyword, and I heard about this problem even from top SEO experts.

The best way to find a good topic for your blog is to use Google Trends.

Just go to Google Trends and enter a keyword to discover if it's trending right now or not.

For better understanding, see the example below.

Go to your favorite social media platform and find the top pages that are related to your niche and have at least 5,000–10,000 followers each.

Secondly, find the most-viewed and engaged content that people have already loved, liked, and commented on the most.

Next, resemble that content, make it better, and create a new version of it to publish on your platform.

See an example of a digital marketing page on Facebook called Clickfunnels.

Email marketing makes the most money out of all online businesses, and it's been proven multiple times.

According to recent research by Hubspot, email marketing makes 36 dollars for every $1 investment.

Moreover, your email list is a digital asset that can generate money on Autipilot once you use automation.

Additionally, an email list protects your online business from loss if Facebook or Google ban your ad accounts because of policy violations.

To build your email list, you need an opt-in page and an email marketing software like Systeme.io.

So, to motivate people to join your email list, you need to give them a free gift called a lead magnet on your opt-in page.

A lead magnet can be a free book, course, report, membership, etc.

For example, if your niche is weight loss for women, you might give them a free book on how to lose belly fat.

Once you create an opt-in page, you can now use it on your blog, social media platform, or YouTube channel to build your email list and start promoting digital products.

SpeedWealth is a 3-step affiliate marketing system that includes pre-built opt-in pages, email automation, and top-chosen digital products to promote.

Moreover, this system teaches how to drive traffic using paid and free traffic sources.

The fastest way to promote digital products through affiliate marketing is to run paid ads.

There are different types of paid ads, such as Facebook ads, Google ads, and solo ads.

Running ads requires copywriting and technical skills, and if you are not good at both of them, you will lose money.

Why is copywriting important for running ads? because it convinces people, through the power of words, to take action.

When I started running ads on Facebook for the first time, I lost a lot of money owing to a lack of copywriting and technical skills.

I was paying $7 per click, and my biggest mistake was driving traffic directly to the affiliate offer without capturing the leads and building my email list.

So, when you run ads make sure to drive the traffic to your opt-in funnel to build your email list first.

If you don't know how to run ads without wasting your hard-earned money on ads, I encourage you to take a good affiliate marketing course like Digital Dad Marketing to learn how to setup your affiliate marketing business from A-Z and run ads on your favorite social media platform successfully.

Check the performance of your affiliate marketing business regularly. Try metrics such as click-through rate and conversion rate all the time.

The conversion rate shows how many people come to your opt-in page and join your email list.

The optimum conversion rate for a landing page or opt-in page is above 35%.

If your landing page conversion is below 35%, you should optimize your copy, such as the headline and subheadline, to increase the conversion.

Secondly, Click-Through-Rate shows how many people clicked the link on the ad campaign.

For example, if 10 people clicked your Facebook ad out of 100 impressions, your CTR would be 10%.

The optimum click-through rate for a Facebook ad is between 2 and 5%, and if it is below 2%, you should change your ad copywriting, images, or videos.

Change one thing at a time to test which one performs better.

You learned step-by-step how to promote digital products through an affiliate marketing business.

The first step is to find a profitable niche market that has a lot of demand for digital products.

Next, you should choose a medium to create valuable content for people and promote your digital products.

The most important step is to build your email list by giving people a free lead magnet to join your email list.

Do you know the #1 digital asset for affiliate marketing? Get my free book here...

Related Articles:

1. What is The Best Way To Do Affiliate Marketing (New Guide)

2. What is The #1 Mistake in Affiliate Marketing

3. Best Done For You Affiliate Marketing System